May 7, 2024

News and Political Commentary

A personality test exposes how bleak it is to be on the job market

2 min read

Step aside, Na’vi version of Sigourney Weaver: A new blue avatar is becoming famous. If you apply to one of several large corporations today, you might see a blue guy that looks like the Walmart version of Disney’s wide-eyed style of animation. No, it’s not a company mascot; it’s actually part of your evaluation.  

The blue avatars are part of a long and confusing personality quiz in the hiring process at a handful of big companies. Many applicants find their presence not only bizarre, but also a bit insulting. 

The blue people are courtesy of Paradox.ai, which boasts several billion-dollar companies as clients, including McDonald’s, Wendy’s, Citizens, and more. It’s worth noting that not all of the clients of Paradox.ai use the personality test feature, as different spokespeople from Citizens, 3M, and CVS Health all confirm. Still, many have taken to social media to express their confusion as to why this extra hoop—a long, bizarre personality test—is being placed in front of applicants considering many of these same companies claim to suffer a staffing shortage.

“Getting a dishwashing job at Olive Garden now requires a personality test from an AI company where you respond to more than 60 slides featuring a blue alien called Ash,” tweets Emanual Maiberg, who first reported on said quiz in a larger piece for 404 Media. 

Already strung out and cynical about the state of work, employees and job applicants found these types of assessments to be the final nail in the coffin. Although economists maintain that we’re in a tight job market, the hunt is longer and trickier than it used to be in part because of extraneous quizzes and interviews. Just last year, the average time it took to hire an employee reached a record high of 44 days, per Josh Bersin Company and AMS. 

“Companies are quick to fire and then are very slow to hire,” says Dan Schawbel, managing partner at Workplace Intelligence, comparing the current situation…

Chloe Berger

2024-02-17 06:00:00

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