Parent Company of ZERO, Mavericks VFX and FIN Re-Brands as Dream Machine FX; Announces Expansions and Key Executive Hires

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BOSTON & TORONTO & SYDNEY — Dream Machine FX:

New Branding

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Today, the platform company behind acclaimed visual effects houses FIN Design + Effects (“FIN”), Mavericks VFX (“Mavericks”) and ZERO VFX (“ZERO”) has announced its branding to Dream Machine FX.

As previously announced, there will be no changes to the individual studio brands of FIN, Mavericks and ZERO, which will remain the primary interaction point for clients and talent while the new branding will refer only to the group-level company.

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Brendan Taylor, Managing Partner, commented, “Dream Machine is a collective of founder-owned VFX studios whose mission is to enable storytelling at the highest level. The name Dream Machine highlights our dedication to bringing to life the stories that directors, writers, actors and producers dream of. Our new branding signifies this mission and serves as a constant reminder of our commitment to put our clients and our people at the center.”

Brian Drewes, Managing Partner, added, “We’ve always believed that the most creative, talent-friendly and innovative companies in visual effects are the founder and artist-owned studios of the industry. In keeping with that ethos, the Dream Machine name reflects the way we operate – with founders and artists at the helm and in the shareholding, and with each studio operating with creative independence. This branding ties each of our studios together under a common banner while keeping the individuality and unique spirit of each existing brand at the forefront.”

Chris Spry, Managing Partner, also noted, “As an artist myself, the Dream Machine name evokes the incredible artistry and craft that our industry produces day-in and day-out. In a time when so many people do not understand the critical nature of visual effects in modern filmmaking, it’s important that we celebrate the talent and VFX houses that make dreams a reality for CG and photoreal content alike.”

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